As we age, our skin changes, and so should our makeup techniques. Eyeshadow, in particular, can be tricky for women over 40, as it can either enhance your eyes or unintentionally age your appearance. According to top makeup artists, here are the three biggest eyeshadow mistakes women over 40 should avoid to achieve a more youthful, polished look.
1. Using Too Much Shimmer ✨
While shimmer can add a beautiful glow, using too much, especially on mature skin, can accentuate fine lines and wrinkles. The reflective particles tend to settle into creases, making them more noticeable.
What to Do Instead:
Opt for matte or satin-finish eyeshadows for a smooth, more flattering look. You can still use a touch of shimmer on the inner corners or the brow bone for a subtle lift, but avoid putting it all over the eyelid.
2. Skipping Eyeshadow Primer 🧴
As we age, the skin around our eyes can become thinner and more prone to dryness. Skipping primer can lead to uneven eyeshadow application, creasing, and smudging, which can make your eyes appear tired.
What to Do Instead:
Always apply a hydrating, smoothing eye primer before your eyeshadow. This will create a smooth base, help the eyeshadow last longer, and prevent it from settling into fine lines.
3. Ignoring Blending Techniques 💄
Harsh, unblended eyeshadow lines can drag your eyes down and make them look smaller, especially as the skin loses firmness with age.
What to Do Instead:
Blend, blend, blend! Use a fluffy blending brush to soften any harsh edges and create a seamless gradient. Focus on lifting the outer corner of the eye by blending upwards for a more youthful, open look.
Conclusion
By avoiding these common eyeshadow mistakes and using the right techniques, you can create a flattering, youthful look that enhances your eyes. Whether you’re going for a natural day look or something more dramatic, keeping these tips in mind will help you get the most out of your eyeshadow, no matter your age! 👁️✨
Perfect for your beauty board! Add these tips to help women over 40 feel confident and beautiful with their eyeshadow choices!
